---
title: Google & Waymo Advocate for AV Safety with New Ad Campaign
description: Waymo teams up with others to launch ad campaign designed to illustrate the value in an Autonomous Vehicle future.
image: https://blog.aertech.com/hubfs/blog-images/AER_News_Waymo.jpg
---
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# Google & Waymo Advocate for AV Safety with New Ad Campaign
October 11, 2017 | Autonomous Vehicles / Auto Industry News by: [AER Marketing Team](https://blog.aertech.com/author/aer-marketing-team)
In an effort to convert skeptics of driverless cars, Waymo, Google’s self-driving car affiliate, is collaborating with Mothers Against Drunk Driving and The National Safety Council, amongst others, to create an ad campaign designed to advocate for AV safety.
Waymo and others argue that this ad campaign, labeled “Let’s Talk Self-Driving”, will help illustrate how self-driving cars can make public roads safer by reducing the amount of accidents and fatalities associated with distracted and drunk driving practices. Read more about [the dangers of distracted driving](https://blog.aertech.com/distracted-driving) in AER’s recent blog post.
Discover more about how Google and Waymo hope to combat the stigma associated with self-driving cars [here](http://www.autonews.com/article/20171009/RETAIL03/171009773/waymo-launches-u-s-ad-campaign-to-promote-driverless-car-safety).
Image courtesy of [Waymo.com](https://waymo.com/)
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